In today’s society, voice search operators are found in so many homes. These voice operators include Alexa (Amazon Echo + Dot), Google Assistant (Google Homes), Cortana, and Siri. 33% is found to use Google Assistant, 33% use Siri, 21% uses Cortana on Windows, and 17% use Alexa. By 2020, almost 50% of all searches will be voice searches. Typically, the voice queries contain more conversational words and phrases and tend to be longer than the average Google, Bing, or any typed search. Also, they require different considerations for optimization. Normal SEO includes shorthand keywords that are precise and get straight to the point. Whereas the opposite holds true for voice SEO because searches done by voice are typically more conversational than a regular typed search. In other terms, voice searches sound more human-like. When deciding to optimize a website to add voice search, ask yourself a series of questions: “Which digital marketing agency provides voice search optimization?” Or more a more in-depth question: “Who can optimize my website?”
If both, or just one of these questions are simple to answer, look no further than to yourself. It’s so simple to optimize your site with your own two hands. The first step to optimizing your website is to secure your site with HTTPS, a standard for all communications on the web: it’s what will keep your site nice and secure. Google loves HTTPS secured websites, and if you end up following suit, you may get a chance to have your site appear on Google’s first page for voice search results increase. 70.4% of the voice search result URLs belong to websites secured with HTTPS. The next step is to use structured data. Structured data, also known as schema markup, is medatada that’s not seen by the site users, but by search engine crawlers instead. Then, you need to improve your mobile site data because most voice searches are done through mobile; it’s more likely for people to search with their voice on mobile rather than desktop.
Now that those few tasks are completed. Go to: https://www.aumcore.com/blog/2018/05/08/voice-search-optimization/ to learn more about voice search optimizations.